Sustainable choices for growth: TotalEnergies features in PMM Magazine
TotalEnergies has been featured in the November issue of PMM, discussing how focussing on sustainability can help garages drive business growth.
Drawing on TotalEnergies’ own sustainable solutions, such as the Quartz range of lubricants and QuartzBox storage solutions, David Valentyne explores the importance of environmental factors to customer decision making.
As Europe sweltered under near-record temperatures this summer, the impetus for individuals to do their bit to help tackle the climate emergency by reducing their carbon footprint has become ever more compelling. Since transport is responsible for almost a quarter (24%) of the UK’s greenhouse gas emissions according to the Department for Transport[1], it’s important that drivers take environmental impact into account in their decisions about vehicle purchases and maintenance.
While the adoption of electric vehicles (EVs) remains a key plank of the government’s net zero policy, the clean mobility agenda also relies on ensuring that the existing combustion-engine vehicles on the road are operating in the most eco-effective manner.
The question for garages is: how keen are motorists to choose more sustainable options where possible? What’s more: are they prepared to pay more for them, especially if the cost of living crisis puts pressure on their good intentions? The answer in many cases, according to YouGov research we commissioned, is very much in the affirmative.
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[1] Transport and environment statistics 2022