TotalEnergies and Halfords agree supply deal to bring Quartz “into the arms of drivers” across the UK
TotalEnergies Marketing UK Ltd has today announced a multi-year agreement with Halfords, the UK's leading provider of motoring and cycling products and services.
Combining approximately 400 stores in the UK and over 600 garages, alongside online retail, Halfords inspires and supports motorists through its specialist, integrated and convenient customer offering.
The agreement sees the TotalEnergies range of Quartz automotive lubricants made available to customers at Halfords retail stores nationwide and online.
Quartz products, which are tested, approved & recommended by major automotive OEMs, have been developed with the latest technologies to exceed stringent manufacturer requirements and is able to deliver enhanced engine cleanliness, protection and fuel efficiency for petrol, diesel and hybrid engines.
This includes the Quartz Xtra range, created with Eco-Science technology to significantly improve fuel economy and tailored for the most modern internal combustion engines and hybrid vehicles, and Quartz Ineo, incorporating Age-Resistance technology which provides protection against even the most extreme engine temperatures, oxidation and build-up of sludge – saving on maintenance costs and keeping engines younger for longer.
David Valentyne, Business Development Manager at TotalEnergies Marketing UK, said:
“Halfords is rightly recognised as the go to destination for product knowledge & expertise in motoring maintenance & related services. It’s hugely exciting to be able to add our cutting-edge Quartz range into the Halfords offering.
Our strategic focus on sustainable motoring and the transition to clean mobility is very much aligned with Halford’s own. We are pleased that customers will be able to experience, first-hand, the benefit of Quartz products. These have all been created specifically to reduce engine emissions, improve fuel efficiency and extend engine lifespans, and are designed for next generation and hybrid engines to assist customers’ moves to new vehicle types.
This marks a key milestone in TotalEnergies’ strategic plan in the UK to bring our pedigree lubricant products and services into the arms of DIY drivers in the location and at the time of their choosing. We look forward to working with Halfords as it continues to support a lifetime of motoring.”
Jamie Louram, Buyer – Oil, Car Cleaning & Winter, at Halfords, said:
“Halfords prides itself on providing every product the motorist might require in whatever way meets their needs and keeps them safe and moving on their journeys. We are focused on differentiation, convenience and quality and it is a real pleasure to be working with TotalEnergies to add Quartz into our market leading product mix, widening our customer choice and giving them the confidence that comes from products that have manufacturers’ stamp of approval and are tailored for modern motoring.”